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If you’re a blogger, you probably know that “making it” in the blogging world takes time, effort, and dedication. But did you know that there are several blogging mistakes you could be doing that may be hindering your blog’s success?
When I first started blogging, I had no idea what I was getting myself into! After months and months of research and implementing different strategies to my blog, I am finally at a place where I am able to monetize my blog and share what worked for me.
Today I am going to be sharing 10 blogging mistakes you should avoid if you are planning on monetizing your blog and turning it into a business.
This post contains affiliate links. If you choose to purchase anything I recommend, I will receive a small commission at no extra cost from you. You can read my full disclosure here. Thank you for supporting Boss Babe Chronicles!
Using a free domain
This tip is huge! Having a free domain isn’t going to get you very far if you’re serious about turning your blog into a business.
When you sign up for a free domain, you don’t own that domain. Having a domain that looks like “www.yoursite.wordpress.com” doesn’t make your blog look professional. It may be free, but it’s going to be super hard to monetize and set you apart from other bloggers.
Here are some pros of having a self-hosted blog:
- You own your blog
- You own your domain
- You can monetize it however you like
- Brands are more likely to work with you
- You can customize it however you choose
I chose to go self-hosted with Bluehost and have a whole post explaining how to set up a blog with them step-by-step. You can read this post by clicking here.
Having these is super important!
An About Me page is great for your readers to get to know the person behind the text. Whenever I find a new blog I like, I always check out the About Me page of that blogger. It’s a great way to make yourself relatable to your readers, and I highly recommend it! Here is my About Me page if you are interested in learning a little more about me.
Not starting a mailing list
I can’t begin to tell you how many bloggers I talk to don’t have a mailing list!
There have been so many times when I read a blog post I enjoyed, didn’t have the opportunity to sign up to that blogger’s mailing list, and then forgot what that blog was and could never go back to it again.
That’s one reason why having a mailing list is important. Mailing lists turn your random blog visitors into regular readers. These readers can eventually become your customers, which is going to be huge for your blog. Don’t sleep on mailing lists.
Click here for a whole post about how to set up a mailing list for free.
This is another big one. Interlinking is when you link your previous posts in newer posts that you’re writing.
Say, for example, you have a food blog. If you’re writing a vegan recipe, you can link other vegan recipes you’ve written to that post. That way, people who are interested in vegan recipes and are reading your post can see that you have more of them click those links.
What this does is it keeps readers on your blog longer, and that is great for your SEO. You can learn about how to find the correct keywords for your blog using this guide.
Not utilizing Pinterest
“Pinterest doesn’t work for me”. I’ve heard this sentence more than I can count on both hands.
If Pinterest isn’t working for you, it’s because you’re doing it wrong. Plain and simple. If you learn how to use it properly, you will see results pretty fast.
70% of my current traffic currently comes from Pinterest, you guys.
If you’re struggling with Pinterest or think that it isn’t for you, I have written an ebook all about how you will be able to skyrocket your blog views with Pinterest.
Not having a pinnable image in your posts
Even if you don’t use Pinterest (yet!), you should still make it easy for others to pin your content to their boards.
I usually have 2 pins in my posts. My readers can choose which image they like better and pin it, and by doing that, my blog gets more exposure!
I also have jQuery Pin It Button for Images plugin installed on my blog. That’s how my readers can easily pin my images. Hover over the pin below and see for yourself how easy that is!
If you’re struggling with Pinterest for your blog traffic, check out my ebook Pinterest Perfect on steps I took that increased my blog views by 80% in one month!
Not having social share buttons
Similar to the Pin It button, social share buttons make it easy for your readers to share your post on their social media accounts.
All the effort you will have to make is to download a plugin that displays these buttons on every post (I use Share Buttons by AddThis), and your readers will be able to share your posts as they please.
This, again, increases your exposure and pushes your content out to more people.
Not getting involved with being a part of the blogging community is one of the worst things you can do for your blog. Blogging, to me, is all about collaboration instead of competition.
Here are some ways you can network with other bloggers:
- Get on Twitter, follow as many bloggers as you can, and interact with them on a regular basis.
- Join a few Facebook groups for bloggers. Click here to join mine!
- Comment on other bloggers’ posts. Genuine comments can get you very far in terms of being respected as a blogger.
- Follow bloggers on Instagram, and engage with them through their posts and stories.
- When other bloggers comment on your posts, reply to their comments and check out their blogs.
Not being consistent
Just like with everything else in life, if you want to become good at blogging, you have to stay consistent. Having a clear plan helps with this.
Here are some tips on how you can stay consistent while blogging:
- Once in a while, have a 10-minute brain dump and write down all the blog post ideas that come to your mind.
- How many times a week do you want to post? Which days of the week? Make a schedule and stick to it.
- Dedicate set times during the week to work on your blog.
- Consider batch writing a few posts every few weekends and schedule them to go out in the following weeks.
- Start your tasks from big to small. Once you have the bigger stuff out of the way, it will be easier to keep up with the smaller tasks.
Not investing in your blog
Last, but certainly not least, if you don’t invest in your blog, you might struggle with growing it.
I get it, money doesn’t grow on trees and sometimes we just can’t afford to buy the latest course, get the awesome ebook, or hire a blogging coach.
However, investing in my blog over the months has truly taught me a lot of valuable blogging lessons. I don’t think I would have learned them otherwise unless I did a crapload of research and spent weeks trying to find what I got access to in a matter of minutes.
I’m going to be sharing the investments I made in my blog with you all. I did not purchase these at once, not even in the same month, and I only ever recommend paid services which I have personally used and seen results from.
Here are the products and services I have purchased over the months:
- A theme by Creanncy.
- Pinterest Ninja which is an ebook about understanding the ins and outs of Pinterest.
- The Email Marketing Fairy which has pages and pages of word-for-word emails you can send to your mailing list.
- Pinterest with Ell another great resource about learning everything to do with Pinterest.
- Grammarly is like a spell-check but better! It checks your grammar as well as just basic spell-checker things.
- Tailwind is the Pinterest scheduler I use and swear by and I recently upgraded to unlimited Tribes which is helping my content get out there a lot more. My blog views have grown by 83% in the 3 months I’ve been using Tailwind. Click here to get your first month of Tailwind for FREE.
- ConvertKit is the email marketing service I use and it is so much more user-friendly than MailChimp. Click here to get started with ConvertKit for free for up to 1000 subscribers!
- Keyword Research for Bloggers helped me understand how to find keywords that can help me rank in searches, and since implementing the strategies over the past month, my organic search clicks have doubled! I highly recommend this resource.
Income Report For May